Why Subscribe to Brand U Lab?
Branding with Soul. Strategy with Purpose. Community with Power.
The Brand U Lab Substack is more than a newsletter—it's a cultural branding lab for the bold, the visionary, and the community-rooted.
If you're a founder, creative, changemaker, or everyday dreamer building something real in this world, you belong here.
What You’ll Get When You Subscribe:
Brand Therapy in Your Inbox
Real talk on what it takes to build a brand that feels like your people, not a copy-paste playbook. We talk clarity, confidence, courage, and community care.
Identity check-ins
Brand voice breakthroughs
Founder mindset support
Soulful business strategy
"You’re not just building a brand—you’re healing a legacy. Let’s talk about that."
Tools + Templates for Community Branding
You’ll get access to exclusive resources made for purpose-led businesses and cultural entrepreneurs:
Brand workbook excerpts
Messaging frameworks
Experience design prompts
Case Studies + Analysis
Whether you're just starting or pivoting mid-journey, these are tools that meet you where you are.
Behind-the-Scenes of the Brand U Lab Studio
Get an intimate look at how brands are being built with heart, hustle, and heritage. We share client transformations (with permission), moodboards, pop-up strategy walkthroughs, and rituals that ground our process.
Client stories + process highlights
Concept breakdowns + moodboard reveals
Cultural trends we’re tracking
The real talk behind the work
A Seat at the Table
Subscribers get first access to:
Community branding workshops
Digital office hours + check-ins
Live Substack AMAs + Q&As
Early-bird service and merch drops
This is a living, breathing community space. Your voice matters here.
Who Is This For?
Cannabis entrepreneurs looking for deeper brand roots
BIPoC, Women, People with Disabilities, and diasporic founders building with cultural intelligence
Creatives turning their gifts into powerful identities
Community organisers who want their mission to move people
Anyone tired of soulless branding advice
Why It Matters
We don’t need more brands.
We need more brands with vision, values, and voice.
A Community is what we are building together here—one post, one breakthrough, one blueprint at a time.
Subscribe If You’re Ready To:
Build a brand that feels like your people
Find your voice—and use it with power
Stop playing small and start branding with meaning
Be in community with creatives, founders, and soul-first strategists
Free + Paid Tiers Available
The weekly Brand U Lab Dispatch is free.
Go deeper with the paid community for tools, workshops, and coaching exclusives.
Let’s build something bold. Together.
Let’s Stay Connected
Email | LinkedIn | TikTok | Substack | Instagram | CannaBuzz | Jointly | MIghty
Brand U Lab is created on the coastal oak-hickory forest community, ancestral homeland of the Lenape people—the original stewards of this land, who have lived here for thousands of years before European arrival.
